4A's Data Summit Agenda 2013

7:30 AM
Registration - Sponsored by MediaMath
7:30 AM
Breakfast - Sponsored by Videology
8:40 AM
Nancy Hill Introduces Sir Martin Sorrell
10:15 AM
Break - Sponsored by Epsilon
12:30 PM
Lunch - Sponsored by Xaxis
3:25 PM
Break - Sponsored by Epsilon
4:30 PM
Wrap Up & Conclude
4:45 PM
Cocktails - Sponsored by Collective


Welcome to the Data Summit

Special thanks to all of our Data Summit sponsors!

A Data Fireside Chat

Sir Martin will be interviewed by Nancy Hill, President-CEO, 4A's

Convergence: The Intersection of Media, Creative & Technology

  • Bob Lord, Global CEO, AOL Media Networks

Programmatic Trading - Introduced by a Programmatic Trade Demonstration by RUN DSP (www.rundsp.com)

Not all data is created equal. Programmatic Trading explores the nuances of what to buy, how to buy it and what to pay for it.

An Audience Survey, then... The Rise of the Data Scientist


The Growing Conflict Between Privacy & Big Data


Does Big Data Have Any Value on Wall Street?


What Do Poker, Presidential Elections & Sports Have in Common in the Era of Big Data?

  • Nate Silver, Statistician, Author & Founder, ESPN'S FiveThirtyEight blog
  • Edward Erhardt , President Global Customer Marketing and Sales, ESPN
Ed Erhardt will be introducing Nate Silver.

Are There Limits to Capturing Personal Data?

Mobile has changed the way we consume media and content as well as how agencies are helping clients target their consumer base. Hear insights from this panel about how mobile data is changing the ad targeting landscape as well as personal data usage.

My Ah-Ha Moment with Big Data - Four Stories

Big Data, smart data, small data... Learn enlightening revelations about data as panelists share their favorite moments.